• Snapdeal changes biz model yet again; sells services

    Snapdeal today announced its entry into online services segment like flight and bus ticket bookings, hotel reservations and food ordering, becoming the first e-commerce marketplace to introduce services.

    “Online services is an industry potentially worth USD 100 billion by 2020 and is poised to play a huge role in driving habit commerce in India. The introduction of services on Snapdeal is a big leap forward in catering to nearly all the consumption needs of our customers,” Snapdeal co-founder Rohit Bansal said in a statement.

    With this segment, Snapdeal becomes the first e-commerce marketplace to introduce services on its platform, the statement said.

    Snapdeal has launched the services through partnership with Zomato, Cleartrip, UrbanClap and redBus.

    “We will continue to add leading service providers from other categories in our journey to offer a single point access to the widest range of services. We are confident that the introduction of services on Snapdeal will bring us closer to our goal of 20 million daily transacting users by 2020,” Bansal said.

    Earlier this year, Snapdeal introduced recharges and bill payments and clocked more than 1 million transactions for the same within a month of the launch.

    Cleartrip, redBus, UrbanClap and Zomato are available on Snapdeal’s services section for flight and hotel bookings, bus ticket bookings, personal services and food ordering, respectively.

    Zomato Founder and CEO Deepinder Goyal said partnership with Snapdeal enables it to reach out and tap a larger user base of the largest Indian online marketplace, and will allow even more customers to order food online quickly and easily.

    “redBus is happy to have partnered Snapdeal. This is an exciting partnership for us as it allows redBus to tap into a larger pool of customers who transact online, while giving Snapdeal users the opportunity to book bus tickets seamlessly,” redBus CEO Prakash Sangam said. Nick Martin Authentic Jersey

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